How would you describe
theperfect AI assistant?

Amazon's Alexa, Google's Assistant, Microsoft's Cortana and Apple's Siri are getting smarter every day — but where is all of this innovation heading? And what does it mean for brands? Consumers? Global society?

Whether you’re a CEO, a brand manager, or a technology enthusiast, you need to be prepared for a world where AI assistants are the backbone of our digital landscape… and it’s a lot closer than you might think.


This report details:

  • Fresh insights on Voice tech today from in-depth user panels
  • Five attributes that will define the assistants of tomorrow
  • Implications for individuals, brands, technology companies, and society at large