Blog (Press)

Voice Assistants are big this holiday season (but still annoying to shop with)

As interactions grow smarter over time, consumers will do more and more of their shopping via Voice.

Voice shopping isn’t perfect yet, but Amazon sure does makes it easy to purchase something off of your list of replenishable household items.

RAIN’s VP of Emerging Experiences, Greg Hedges, thinks that shopping through Digital Assistants like Alexa can be the “gateway drug” for true Voice shopping in the future. As user habits change and clunky interactions are fixed over time, consumers will start doing more and more of their shopping via Voice.

Read more about what Greg Hedges has to say in Ad Age.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of"

nested selector system.

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Created and curated by our team of experts, RAINdrop articles cover the many ways voice technology is transforming your industry.

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